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B2B - business that sells products or provides services to other businesses.
B2C - business that sells products or
provides services to the end-user consumers.
Bandwidth - how much data can be transmitted in a time period over a communications channel, often expressed in kilobits per second (kbps).
Banner Ad - a graphical web advertising unit, typically measuring 468 pixels wide and 60 pixels tall (i.e. 468x60).
Banner Blindness - the tendency of web visitors to ignore banner ads, even when the banner ads contain information visitors are actively looking for.
Banner
Exchange - network where participating sites display banner ads in exchange for credits which are converted (using a predetermined exchange rate) into ads to be displayed on other sites.
Barter - to exchange goods or services directly without the use of money.
Beyond the Banner - online advertising not involving standard GIF and JPEG banner ads.
Blog - A frequent, chronological publication of personal thoughts and Web links.
Bookmark - a link stored in a Web browser for future reference.
Browser - (see Web browser)
Burstable bandwidth - a hosting option that allows sites to use the available network capacity to handle periods of peak usage.
Business hosting - Web hosting geared towards the mission-critical functions demanded by business-class customers.
Button ad - a graphical advertising unit, smaller than a banner ad.
Button exchange - network where participating sites display button ads in exchange for credits which are converted (using a predetermined exchange rate) into ads to be displayed on other sites.
Buzzword - a trendy word or phrase that is used more to impress than explain.
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