|
|
Search Engine Spam
Definition
Excessive manipulation to influence search engine rankings, often for pages which contain little or no relevant content.
Information
Search engine spamming often gets confused with legitimate search engine optimization
(SEO). While there is much gray area between the two extremes, in their most clear
cut forms the terms are very different. Spamming involves getting a site more
exposure than it deserves for its keywords, leading to unsatisfactory search
experiences. Optimization involves getting a site the exposure it deserves on the
most targeted keywords, leading to satisfactory search experiences.
Examples Include:
Irrelevancy - targeting keywords unrelated to the site/page.
Hidden Text - putting keywords where visitors will not see them, used to increase keyword count.
Hidden Links - putting links where visitors will not see them, used to increase link popularity.
Doorway Clutter - mass production of low-quality doorway pages, sometimes
of the machine-generated variety.
Synonyms
n/a
Related Terms
spam
|
Ads by
ChesterCountyWeb
Fine Food and Fun
A guide to the Best of the Burbs!
www.finefoodandfun.com
Instant
Imprints
The Image People
www.instantimagepa.com
Donnolo
Florist
Distinctive florals and gifts
www.donnolo.com
Black Lab
Bistro
A unique dining experience
http://www.blacklabbistro.com
Penn Rise
Benefits
See what's on the horizon
www.pennrisebenefits.com
|
